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Bears to play regular-season game in London in 2024

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“The Chicago Bears are a special team and a storied franchise,” said Bears President and CEO Kevin Warren. “When I became part of the Chicago Bears family in April of 2023, I was focused on building a championship team on the field and in the community while also building a world-class stadium for our incredible fans. I am grateful to the NFL and the Halas-McCaskey family for the opportunity to fortify the excellence, championship mindset and traditions of the Chicago Bears on an international platform while growing the game of American Football in the United Kingdom.”

The Bears’ London game is an addition to their participation in the NFL Global Markets Program (GMP), which has granted the team access to the markets of the United Kingdom and Spain since 2021. Through this league initiative, the Bears are authorized to directly engage with fans and offer sponsorship opportunities in both markets.

“Chicago is a top global destination where businesses, entertainment, tourism and sports thrive,” said Chicago Mayor Brandon Johnson. “As the Mayor of the city of Chicago, I have an immense amount of pride and passion for the soul of our city and enjoy sharing the best of Chicago with residents, visitors and tourists every year. This year, I am excited to share our world class city on a global stage as the Chicago Bears play overseas in 2024 during what will be a very exciting NFL football season. The Bears are a great representative of our city and its people. This experience will bring our two communities together and undoubtedly will spark future opportunities for our cities to collaborate. I am humbled to continue to witness the complete journey of our legendary Bears team and look forward to an incredible game.”

Since 2021, the Bears have engaged and presented initiatives and events in the UK. In 2022, the Bears hosted a watch party in London and hosted another in Manchester in 2023, providing fans with an opportunity to enjoy the game, Bears’ entertainment and a hint of Soldier Field’s atmosphere.

The Bears launched their first-ever Mini Monster Clinic tour in Great Britain in 2021, visiting multiple cities in the UK and Scotland. These 90-minute sessions featured non-contact football drills designed to teach youth the fundamentals of the sport while promoting the importance of physical activity and a healthy lifestyle, impacting thousands of children. Due to high demand, another Mini Monsters tour took place last summer.

In early 2023, the Bears partnered with the New York Jets to launch the inaugural NFL Girls Flag league in the United Kingdom. This groundbreaking initiative represents the first UK all-girls competition of its kind, breaking barriers in sports participation and increasing access to the sport for young girls. These are just a few of the many initiatives the Bears have introduced in the UK.

In addition, the Bears have launched an Instagram page specific to the UK: @UKChicagoBears. The social content will not only capitalize on the excitement of the game, but also continue to amplify the Bears’ commitment within the United Kingdom throughout various initiatives. The introduction of this dedicated social channel is part of a larger approach to engage with UK audiences year-round and for years to come.

For more information about the game or details on ticket announcements, please visit ChicagoBears.com/UK.

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