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The Fashion News You Might Have Missed In February 2024| marie claire



By February, the fashion industry is well and truly in full swing, with plenty of new launches, fabulous collections, and cool campaigns on the calendar.

Keep reading for your guide to all the February fashion news you might have missed.

London Fashion Week Takes Place

Alexa Chung wears black coat, dress, tights, heels outside 16Arlington during London Fashion Week February 2024. (Credit: Getty)

The style set flocked to the British Capital for London Fashion Week, where celebrities like Alexa Chung, Simone Ashley, Rosamund Pike and Joanna Lumley took to the streets and front rows of the fashion shows.

Maggie Marilyn Drops First Collection Of The Year

Maggie Marylin collection
(Credit: Maggie Marilyn)

Maggie Marilyn released their latest collection, Where The Wild Things Grow. Inspired by nature’s enduring capacity for change, the collection is represents a fashion industry rooted in transparency, circularity, regeneration and inclusion.

Wyn Hamlyn Releases SS24 Collection

wynn hamlyn
(Credit: Wynn Hamlyn )

In February fashion news, Wynn Hamlin released a Spring Summer 2024 collection with a focus on silhouettes. From signature technical knitwear to feminine dresses and tailored suiting, the collection is a fusion of unconventional and traditional.

Elka Collective Release Pre-Fall 2024 Collection

elka collective pre fall
(Credit: Elka Collective)

Elka Collective released their pre-fall collection, containing a range of classic transeasonal pieces that bridge the moments between summer and autumn.

Acler Launches SS24

acler spring summer
(Credit: Acler )

Acler dropped their Spring Summer 24 collection with a selection of urban feminine pieces, from colourful mini dresses to black camisoles and silky gowns.

Dr. Martens X Rick Owens Collab

dr martens x rick owens
(Credit: Dr. Martens)

Dr. Martens X Rick Owens collaboration launched with the 1460 DMXL Megalace boot—a complicated gothic shoe that pays homage to the heritage footwear brand’s subcultural roots.

Saint Laurent Celebrate Love With Heart of Gold Campaign

saint laurent
(Credit: Saint Laurent)

Saint Laurent celebrated Valentine’s Day with a special Rive Droite campaign featuring products curated by Creative Director, Anthony Vaccarello.

Loewe Launches The Flamenco Purse 

loewe flamenco bag
(Credit: Loewe )

Loewe launched the Flamenco Purse—a bag first launched in the 1980s before being redesigned by creative director Jonathan Anderson in 2015 and once again reimagined in 2024.

Defined by the ‘Flamenco skirt’ effect created when its coiled knots are pulled to cinch the bag closed, the latest iteration reimagines these signature details, with two panels of buttery leather and no raw edges, giving the bag a sensual silhouette that hugs the body when worn.   

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